Legal

Terms of Use

Last updated: 6 October 2026

Welcome to GIMI, a platform operated by TQOE Lda., a private limited company registered at the Commercial Registry Office under the legal person identification number 516.994.042, with its registered office at Edifício Diogo Cão, Doca de Alcântara Norte, 1350-352 Lisboa, parish of Estrela, municipality and district of Lisboa, Portugal ("we", "us", "our" or "GIMI"). These General Terms of Use (also referred to as "Terms and Conditions" or "T&C") govern your access to and use of the GIMI platform and its associated services (collectively, the "Platform"). By accessing or using the Platform, you agree to be bound by these Terms and Conditions, our Privacy and Cookies Policy, and any other rules or policies referenced herein. If you do not agree to these Terms and Conditions, please refrain from using the Platform.

GIMI is a Platform where organizations, including brands, agencies, labels and IP owners, launch campaigns and build a network of creator partners, and where content creators submit content for those campaigns and earn rewards when their content is approved and for the engagement it generates across social media platforms.

These Terms and Conditions govern your use of all services offered on the Platform (the "Services") and constitute a legally binding agreement (the "Agreement") between content creators (referred to as "Contributor(s)") and GIMI, and between organizations (referred to as "Brand(s)") and GIMI. Contributors and Brands are both hereinafter referred to as "User(s)".

The Services provided by GIMI are intended for individuals or legal entities who seek to use the Services for commercial or professional purposes. The Services are not intended for consumers.

These Terms and Conditions are made available exclusively in the English language.

If you have any questions about your rights or obligations under these Terms and Conditions, please contact us at support@gimi.co.

Acceptance of These Terms of Use

Before accessing and using the Platform, Users must read, understand and accept these Terms and Conditions. By registering an account, submitting content or links to posts, connecting social media accounts, funding a campaign or otherwise using our Services, Users confirm that they are at least 16 years old. Users who do not agree with these Terms and Conditions, or who are under 16 years of age, are not permitted to use the Services.

A person who accepts these Terms and Conditions on behalf of an organization confirms that they have the authority to bind that organization.

Our Creative Community and Services

GIMI is designed to empower a global creative community by enabling Contributors to submit content directly to campaigns run by Brands. In this context, a Brand can be an influential individual, a consumer-facing company, an AI or software company, an agency, a label or an entertainment entity.

Using the Platform, Brands launch campaigns that set out what content they want Contributors to create. GIMI offers three types of campaign:

  • Sourcing campaigns: Contributors upload content files (for example video, images, designs or ads). Contributors do not have to publish the content on social media. Rewards are an approval bonus and Spotlight bonuses. Sourcing campaigns do not include performance-based rewards.
  • Distribution campaigns: Contributors create content, publish it on their own social media profiles and submit the link to the post. Rewards may combine an approval bonus, performance-based rewards and Spotlight bonuses.
  • Contest campaigns: campaigns with a deadline and winners. The Brand sets prizes, which may be ranked, category-based or paid to a set number of finalists. Approval makes an entry eligible for judging. It does not mean the entry has won.

Campaigns may be public, and optionally listed in GIMI's discovery area, or private and limited to Contributors the Brand invites or approves, for example through an invite link, an application or a list the Brand imports. A Brand may tag Contributors as its creator partners.

In return, Brands add money to a reward pool or prize pool. All campaign rewards, terms and participation criteria are disclosed in advance through the relevant campaign interface.

Content may be filmed, edited, generated or modified with artificial intelligence tools, or a mix of these, as permitted by each campaign brief.

Each campaign is governed by specific terms and conditions set by the Brand. Contributors are responsible for reviewing and accepting the specific terms and conditions of each campaign before submitting their content.

The Brand owns the content it approves. When a Contributor submits content to a campaign and the Brand approves it, the Brand owns that content and the intellectual property ("IP") rights in it, as set out in "Submitted Content and Associated Rights" below. Content that is declined remains the Contributor's.

The campaign-specific terms may add detail, for example on exclusivity or on how the Contributor may keep using the content, but they may not override these general Terms and Conditions in case of any conflict.

Approved content is stored in the Brand's Content Library on the Platform. Brands may use the Platform's tools to schedule and publish content to the social media accounts they connect. Some Services, such as custom partner pages, managed distribution and the creation and operation of social media accounts on a Brand's behalf, are provided under a separate order or commercial agreement with GIMI, which applies together with these Terms and Conditions.

Brands and Their Role on GIMI

On GIMI, Brands are individuals or organizations (such as consumer brands, AI and software companies, public figures, creative agencies, labels and entertainment companies) that launch campaigns. For each campaign the Brand sets a clear objective, provides a brief and any branded assets, outlines content guidelines, and allocates a budget (the reward pool or prize pool). Contributors are then invited to create and submit content in response to the brief. In sourcing campaigns they upload the content to the Platform. In distribution campaigns they publish it on their own social media profiles (for example TikTok, Instagram, YouTube, X, Facebook, LinkedIn or Reddit) and submit the link.

Brands are responsible for:

  • Content Integrity: uploading only original or properly licensed content to serve as the basis for the campaign. All campaign materials (videos, images, audio, text, etc.) must be copyright-free or used with the necessary permissions;
  • Campaign Terms: stating clearly in the campaign anything Contributors need to know before they submit, including how the Brand intends to use the content, any exclusivity, and any requirement on how long a post must stay live;
  • Rewards: depositing the funds for the rewards, defining the reward mechanics (for example, types of rewards and selection criteria) and fulfilling all promised rewards to Contributors in a timely manner;
  • Fee on Deposits: paying GIMI a fee for the Services provided via the Platform, charged as a percentage of the amounts the Brand deposits (the "fee on deposits"), together with any subscription fee for the plan the Brand selects;
  • Campaign Management: reviewing submissions within the review period and using GIMI's tools to approve, decline, request edits, shortlist, Spotlight and flag content.

While GIMI provides the infrastructure to track performance metrics, manage submissions and automate reward distributions, the Brand remains solely accountable for honouring its promises towards Contributors and operating within legal boundaries. By launching a campaign, the Brand accepts full liability for the campaign and agrees to abide by GIMI's Platform rules as well as these Terms and Conditions. This includes delivering any advertised rewards to Contributors and ensuring that all campaign activities, including any advertising disclosures that apply to the content, comply with applicable laws and with these Terms and Conditions. GIMI shall not be responsible for any claims, demands, losses, costs, damages, actions, suits or proceedings arising out of the campaigns launched by the Brands.

Creation of an Account

To use the Platform, Users must have an account. Brands create an organization account, and Contributors create a profile. Users must provide accurate information, keep their login details confidential and are responsible for the activity that takes place under their account.

Profile. To create a profile, Contributors provide their e-mail address and a password, or sign in through a supported third-party sign-in provider. After verifying their e-mail, Contributors choose a unique username and provide some information, such as their location (country), gender, content types and interests. Contributors are then required to confirm that they have read and agreed to the Terms and Conditions and that they have read and understood the Privacy and Cookies Policy.

Organization account. To create an organization account, Brands provide their e-mail address and a password, or sign in through a supported third-party sign-in provider, and provide the organization's name and its legal and billing information. The organization account runs campaigns, holds funds and manages the Brand's creator network. It is distinct from the personal account of each team member the Brand invites. Brands are then required to confirm that they have read and agreed to the Terms and Conditions and that they have read and understood the Privacy and Cookies Policy.

Purchase Process (Brands)

Once logged in, Brands select a plan:

  • Free: no subscription fee;
  • Starter: monthly subscription plan;
  • Grow: monthly subscription plan;
  • Enterprise: custom plan for large organizations, agreed with GIMI.

The features, limits, subscription price and fee on deposits of each plan are those displayed on the Platform and on the GIMI pricing page at the time of purchase, or those set out in the Brand's commercial agreement with GIMI. Paid plans are billed in advance for each billing period and renew automatically until cancelled. A Brand may cancel at any time, and the cancellation takes effect at the end of the current billing period.

To fund campaigns, the Brand tops up its organization balance using one of the payment methods available on the Platform. The fee on deposits that applies, and any minimum amount, are shown before the Brand confirms the top-up. The Brand then publishes a campaign and confirms its funding from the organization balance. Campaign funds are used according to the reward rules the Brand configured.

Transactions and invoices are available in the organization account. Brands are responsible for keeping their legal and billing information accurate. Prices are stated exclusive of taxes unless indicated otherwise, and the Brand is responsible for any taxes that apply to its purchases.

Brand Deposits, Credits and Refunds

All amounts a Brand deposits onto the Platform, including organization-balance top-ups, campaign funding, and any credits recorded on a Brand's GIMI account, are final once received. Those deposits are not refundable to the Brand's bank account, payment card, crypto wallet, or any other off-Platform payment method.

Unused campaign funds and unused credits remaining after a campaign ends, is cancelled, or is otherwise closed may be returned to that Brand's GIMI organization balance on the Platform. The Brand may then use that GIMI balance to fund other campaigns or other Platform services. Return of unused amounts to the Brand's GIMI account is not a cash refund and does not create any right to withdraw those amounts off the Platform.

Except where required by applicable law, GIMI has no obligation to reverse, cash out, or transfer Brand deposits, unused campaign funds, or unused credits to any bank account or other external account.

Content Participation on GIMI

Contributors can participate in campaigns by creating content in response to the Brand's brief. Participation is free for Contributors with a registered GIMI account. To join a campaign as a Contributor:

  • Review the Campaign: read the campaign brief and its specific terms and conditions, and download the Brand's campaign assets where provided. Private campaigns may require an invitation or an approved application;
  • Create Your Submission: develop original content aligned with the campaign brief, using the provided assets only as the campaign allows;
  • Publish on Social Media (distribution campaigns): post the content on your own social media profile as required by the campaign instructions, including any required tags, mentions and disclosures, and keep the post public and accessible;
  • Submit Your Content: upload the file to the campaign page (sourcing campaigns) or submit the URL of the post (distribution campaigns). Contest campaigns specify which of the two applies;
  • Earn Creator Credits: once the submission is approved, Contributors earn Creator Credits ("CC"), which represent dollar earnings, according to the campaign's reward structure.

Moderation and approval. All Contributor submissions undergo a moderation process. Brands are notified of new submissions and have tools to approve, decline, request an edit, shortlist, Spotlight or flag content. A Brand that declines a submission gives a reason. Shortlisting does not approve content and does not trigger a reward. Brands have a review period of 5 days for each submission. A submission that the Brand has not moderated within 5 days is automatically approved and is treated in the same way as a submission the Brand approved itself. Content that is approved becomes eligible for the rewards of the campaign and is added to the Brand's Content Library. In distribution campaigns, CC from performance are tallied and updated every 24 hours based on the content's performance. Campaigns may limit the number of submissions per Contributor, the number of submissions a Contributor may have in review at one time, and the maximum payout per submission.

Creator Credits and rewards. Contributors can check the CC earned and redeem their accumulated CC for monetary rewards once they meet the minimum withdrawal threshold set by the Platform, currently USD 10. To withdraw, it is necessary to add a supported payout method or account. 1 CC is equivalent to a fixed USD 1 in value. Payouts are available either in the form of USD Coin (USDC, a U.S. dollar-pegged stablecoin, on the networks supported by the Platform) or via fiat currency through our payment partner (Tipalti), with methods that depend on the Contributor's region, such as bank transfer or PayPal, reflecting the value of CC in USD. GIMI charges a withdrawal fee, currently 5% of the amount withdrawn, which is shown before the Contributor confirms the withdrawal. Contributors are solely responsible for any taxes or fees associated with any rewards received. For fiat payouts, Contributors may be required to provide additional information or verification (such as their tax identification number or identity documentation) through our payment provider in order to receive their funds. Contributors are responsible for the accuracy of the payout details they provide, including any wallet address.

Contributors may also spend their earned CC on optional features such as re-submissions, boosting content and early access to campaigns.

While GIMI automates content visibility and credit calculations, each Brand is solely responsible for delivering the actual rewards promised in its campaign. By submitting content to a campaign, Contributors confirm that they understand and accept that the Brand will own the content once it is approved, and that they accept the campaign's specific terms and conditions set by the Brand. They also guarantee that the content is original and does not infringe upon any third-party rights. Furthermore, they agree to abide by these Terms and Conditions and any additional campaign rules when participating.

Contributors act on their own behalf and at their own cost. Nothing in these Terms and Conditions creates an employment, agency or partnership relationship between a Contributor and GIMI, or between a Contributor and a Brand.

Artificial Intelligence

The Platform uses Artificial Intelligence (AI) to review the content submitted by the Contributor in order to verify if it is compliant with the campaign's rules and GIMI's community standards, and to pre-filter spam, low-effort, duplicate and manipulated submissions. Content is moderated using both automated systems and manual assessment. The AI used for moderation does not generate any content, nor does it manipulate the Contributor's content.

The Contributor acknowledges that the AI used by GIMI does not take the decision to approve or decline the Contributor's content. That decision is made by human review, or results from the expiry of the Brand's review period as described above.

The Platform also offers AI tools that assist Brands, for example to draft campaign briefs. The Brand is responsible for reviewing and approving anything such a tool produces before it is published.

Contributors may use AI tools and software agents to create, edit or submit content where the campaign brief allows it. Content made or submitted in this way is the Contributor's submission, and the Contributor is responsible for it, and for any tool or agent acting through its account, in the same way as for any other content.

No Artificial Engagement

Contributors are strictly prohibited from using bots, fake accounts, paid boosting or any form of automation to inflate their content's engagement metrics. Contributors may not attempt to manipulate the performance of their submissions (or others' submissions) through any fraudulent or artificial means.

Clean Engagement. Performance-based rewards are calculated on Clean Engagement, meaning engagement that passes GIMI's quality and integrity checks. These checks consider the quality of the engagement (whether engagement rate and comments look normal for the account and the platform), its velocity (how the content grows over time, including unnatural spikes) and trust (the Contributor's history and behaviour on GIMI). Where content shows abnormal patterns, GIMI may normalise the performance used to calculate rewards, so that the rewardable numbers may differ from the numbers visible on the social media platform. A submission or account may also be flagged as suspicious. A flag is not a final verdict. Earnings on flagged content may be paused until a human moderator decides whether the content should continue to earn.

GIMI reserves the right to take immediate action against artificial engagement. Such action may include:

  • Removal or disqualification of the offending content (for example, deleting the submission or marking it as ineligible);
  • Permanent suspension of the offending account;
  • Forfeiture of all accumulated CC and any pending rewards;
  • Disqualification from current and future campaigns.

GIMI will determine what constitutes fraudulent activity or manipulation, and all decisions in this regard are made at GIMI's sole discretion. A Contributor who believes a flag or decision is wrong may contact support@gimi.co and ask for it to be reviewed.

Submitted Content and Associated Rights

When Contributors submit content to a campaign, they represent and warrant that their work is original and does not violate any applicable laws or any copyright, trademark, image, privacy or other rights of any third party, and that they hold the rights and permissions needed for everything in it, including any music, footage, likeness or voice, whether real or generated with AI, so that they are able to transfer the content to the Brand as described below.

Ownership passes to the Brand on approval. When a submission is approved, whether by the Brand or automatically at the end of the review period, the Contributor assigns to the Brand that launched the campaign all rights, title and interest in the submitted content, including the copyright and related rights in it, worldwide and for the full duration of those rights. The reward for the approved submission under the campaign's reward structure is the full consideration for this assignment. From approval, the Brand may use, edit, adapt, republish and commercially exploit the content in any media, including on its own channels and in paid advertising, without further payment or credit to the Contributor.

Where the law does not allow a right to be assigned, or allows it only in part, the Contributor grants the Brand an exclusive, worldwide, perpetual, irrevocable, royalty-free, transferable and sublicensable licence over the content to the same effect. To the extent permitted by law, the Contributor agrees not to assert moral rights against the Brand's use of the content in line with the campaign.

Declined content stays with the Contributor. A submission that is declined, withdrawn before approval, or removed for breach of these Terms and Conditions is not assigned. The Brand receives no rights in it and may not use it. Shortlisting a submission does not transfer any rights.

What the Contributor keeps. Unless the campaign's terms say otherwise, the Brand grants the Contributor a non-exclusive, royalty-free licence to keep the approved content published on the Contributor's own social media profiles where it was posted for the campaign, and to show it in the Contributor's own portfolio. The Contributor may not license or sell approved content to anyone else, or reuse it for another brand. Tools, templates, methods and any pre-existing material of the Contributor that are not specific to the content remain the Contributor's.

Brand assets. Contributors may use the Brand's provided assets only for the purpose of creating and submitting content to that campaign, and only in line with the campaign's creative guidelines. The Brand's assets, trademarks and other IP remain the Brand's at all times.

GIMI's role is to facilitate these campaigns. We provide the technical infrastructure for content submission, moderation, distribution and payment, but we do not take ownership of submitted content.

So that GIMI can provide the Services, Users grant GIMI a non-exclusive, worldwide, royalty-free licence to host, store, reproduce, format, display and transmit the content they submit, for the purposes of operating the Platform, moderating content, tracking performance, making the content available to the Brand running the campaign and, where the Brand uses the Platform's scheduling tools, publishing it to the accounts the Brand selects.

The following rights and benefits are granted to Contributors when participating in a campaign:

  • Earn CC according to the campaign's reward structure, including on the Clean Engagement their content receives across social media platforms (measured via views, likes, shares, comments and other signals the Brand enables, as verified by the Platform);
  • Redeem accumulated CC for monetary rewards once they meet the eligibility criteria and follow the redemption procedure;
  • Keep full ownership of any submission that is not approved.

The Funding System

GIMI uses a closed accounting mechanism to fairly and transparently distribute campaign rewards. Brands deposit funds in USD into their organization balance and allocate them to the reward pool or prize pool of each campaign.

These funds are represented internally as CC to allocate rewards within the system. CC are not a stored value or currency, and they cannot be transferred, traded, or purchased. They are a closed accounting unit representing dollars earned on the Platform.

The reward pool is allocated to Contributors in the following ways, depending on the campaign type and the structure the Brand configures:

  • Approval Bonus: a fixed amount credited to the Contributor when a submission is approved in accordance with the campaign criteria and Platform guidelines. Available on sourcing and distribution campaigns;
  • Performance-Based Distribution: on distribution campaigns only, CC are earned on the Clean Engagement a submission receives, using the signals, rates and caps the Brand configures (for example views, likes, comments, shares, reposts or bookmarks). A campaign may set a maximum payout per submission, after which further engagement does not add rewards;
  • Spotlight Bonus: Brands have the option to grant an additional reward to standout submissions. A Brand may "Spotlight" content that exemplifies creativity, effort, or alignment with the campaign's objectives. Spotlighted content may also receive increased visibility on the Platform. Spotlights are at the Brand's discretion and are not guaranteed;
  • Contest Prizes: on contest campaigns, the Brand selects the winners after the deadline and the prizes are distributed to the winners according to the structure listed in the campaign;
  • Custom Rewards: Brands may add custom rules, such as view ranges, engagement thresholds, milestones or fixed payouts for specific actions, as displayed in the campaign.

Rewards are paid from the campaign's pool while funds remain in it. Contributors accumulate CC through these mechanisms over the course of the campaign. As explained above, Contributors can request to redeem their earned CC for cash once they have met the minimum withdrawal threshold set by the Platform. Contributors are solely responsible for any taxes or fees associated with any rewards they receive. GIMI will not withhold taxes on behalf of the Contributor, except where the law requires it. This funding system is designed to reward authentic engagement and creative effort while allowing Brands to directly incentivize their community in a transparent and compliant manner.

Ownership of Creations and the Services

Content that a Brand approves through a campaign is owned by that Brand from the moment of approval, as set out in "Submitted Content and Associated Rights". Content that is not approved remains the Contributor's intellectual property. Contributors must review these Terms and Conditions and the campaign's specific terms carefully before they submit, so that they understand that approval transfers ownership to the Brand.

GIMI does not claim ownership of any content submitted by Contributors. Our Platform serves as a neutral host and facilitator for the creative process. We enable:

  • The submission and distribution of content to the Brand's campaign and audience;
  • The recording of pertinent information about the content, its approval and the resulting ownership (to ensure clarity on who owns what);
  • The processes for content moderation, display on the Platform, and reward redemption associated with content submissions.

The Platform itself, including its software, design, scoring systems and documentation, and GIMI's own trademarks, logos, and branding (the "GIMI" name, logo, etc.) remain our exclusive property. Likewise, all third-party trademarks or assets (for example, Brand logos or media provided in a campaign) remain the property of their respective owners and are used on the Platform solely in accordance with the campaign's specific terms and conditions and the owners' permissions. Nothing in these Terms and Conditions or on the Platform grants any rights to use any third-party intellectual property outside of a Contributor's participation in a campaign, and then only in the ways that the campaign explicitly allows.

By participating in campaigns, Contributors agree to respect all intellectual property boundaries set forth by both the Brands and GIMI. Contributors acknowledge that their use of any Brand assets will follow the campaign's specific guidelines.

Obligations of the Brands

Brands that launch campaigns on GIMI must adhere to the following obligations:

  • Content Integrity: the Brand owns the content it approves and may use, edit and republish it. The Brand may not use content it has declined or has not yet approved, and may not use approved content in a way that is unlawful or that misrepresents the Contributor. Content may be removed from a campaign if it violates the campaign's guidelines or is deemed inappropriate under GIMI's community standards (in which case GIMI's moderation policies will apply);
  • Fair Moderation: Brands must review submissions in good faith against the brief, approve only submissions that meet the campaign requirements, and give a reason for each decline. Approving a submission, or allowing the review period to expire, transfers ownership of the content to the Brand and may trigger a payment to the Contributor that cannot be reversed;
  • Legal Compliance: Brands must ensure that all materials they upload or provide for a campaign (including videos, images, audio, text, or other assets) are either original to the Brand or properly licensed for the intended use. The Brand is solely responsible for securing any necessary rights and permissions for these campaign assets. GIMI is not liable for any copyright or IP violations in the Brand's provided materials;
  • Originality and Liability: by providing content and prompts for a campaign, the Brand confirms that using these materials in Contributor submissions will not infringe on any third-party intellectual property rights. The Brand accepts full liability for any claims or legal issues that arise from the use of the Brand's campaign content. In the event of a dispute or claim (such as a copyright infringement allegation related to the Brand's materials), the Brand agrees to compensate GIMI for any damages and losses, including legal fees, incurred due to such issues;
  • Indemnification of Platform: Brands agree to indemnify and hold GIMI (including our affiliates and Users) harmless from any losses, liabilities, or costs (including reasonable legal fees) that result from: the Brand's failure to deliver promised rewards or fulfil campaign obligations; any misrepresentation by the Brand regarding the campaign's terms; any use by the Brand of content it did not approve; content or assets provided by the Brand for the campaign; and any legal disputes initiated by third parties that stem from the Brand's campaign or conduct on the Platform. For the avoidance of doubt, GIMI shall not be responsible for any claims, demands, losses, costs, damages, actions, suits or proceedings arising out of the campaigns launched by the Brands;
  • Connected Accounts and Imported Data: where a Brand connects social media accounts to schedule content, it confirms that it is entitled to connect those accounts and to publish the content on them, and that it complies with the terms of the relevant social media platform. Where a Brand imports or invites its own creators, it confirms that it is entitled to share their details with GIMI for that purpose;
  • Respectful Conduct: Brands must conduct themselves in a professional and respectful manner on GIMI. This means refraining from any behaviour or public communications that could harm GIMI's reputation, its community, partners, or other Users. Harassing, defamatory, or offensive behaviour by a Brand (or its representatives) is strictly prohibited;
  • Content Usage Rights to GIMI: the Brand grants GIMI the right to use and display the Brand's name, logo, and any campaign-related media assets solely for the purposes of operating the campaign and promoting it within the Platform. For example, GIMI may show the Brand's logo and campaign images on the campaign page, in promotional emails, or in presentations showcasing the Platform. GIMI will not use the Brand's content outside of the Platform's context without permission;
  • Intellectual Property Rights Management: any intellectual property created by the Brand (such as the Brand's own campaign assets or original content uploaded to GIMI) remains the Brand's property. However, GIMI may act as a neutral host or repository for campaign content and related assets as part of providing the campaign infrastructure. Brands own the submissions they approve and must respect the Contributor's ownership of every submission they do not approve;
  • Platform Interaction: by running a campaign on GIMI, Brands acknowledge that Contributors might remix or adapt the Brand's campaign materials in their submissions (within the boundaries of the campaign's rules). This collaborative creative process is core to GIMI's value. Brands should not unduly restrict derivative creativity beyond what is specified in the campaign terms;
  • No Promotion Guarantee: GIMI will make the campaign visible on the Platform as part of normal operations, but GIMI is not obligated to provide any additional promotion or marketing for the Brand's campaign beyond the standard Platform features, and does not guarantee any number of submissions, views or results. Any extra promotion is at GIMI's discretion;
  • Media Rights for Platform: GIMI reserves the right to feature the Brand's campaign and associated content in its own promotional materials, case studies, or archives, even after the campaign concludes. This usage will be limited to the context of showcasing the Platform's functionality and community creativity;
  • Funding and Reward Distribution: by using GIMI, the Brand authorizes GIMI to manage the distribution of the campaign's reward pool (the CC) according to the rules the Brand configured. GIMI will handle the technical aspects of tracking engagement and allocating CC. The Brand is responsible for ensuring the reward pool is adequately funded and for approving any manual rewards (like Spotlights and contest prizes) through the provided tools.

Use of the Services and Community Guidelines

When using the GIMI Platform and Services, both Contributors and Brands agree to act lawfully, respectfully, and in a manner that contributes to a positive creative community. Any misuse of the Platform, campaigns, or community features can result in immediate suspension or a permanent ban from GIMI.

Prohibited Conduct: Contributors and Brands may not use the Platform (including any campaign or community feature) to:

  • Harm, disrupt, or interfere with the security or performance of GIMI or our Users' data (for example, attempting to bypass security measures, overloading the system, or launching any form of malicious attack);
  • Violate any applicable law or regulation, or the terms of the social media platforms on which content is published, or infringe upon the rights of others (including intellectual property rights and privacy rights);
  • Post or share content that is illegal, false, misleading, threatening, malicious, abusive, injurious, invasive of privacy, offensive, defamatory, obscene, pornographic, harassing, hateful, discriminatory, harmful or offensive to the dignity of persons or that otherwise violates good standards of conduct;
  • Upload or distribute malware, viruses, or any malicious code that could compromise the Platform or other Users' devices;
  • Misrepresent your identity or affiliation, or impersonate any other person or entity (including other Contributors or Brands);
  • Engage in any activity that undermines the integrity of GIMI's Services or reputation. This includes attempting to decompile or reverse-engineer the Platform or using the Platform in a way not authorized by GIMI.

If Contributors use AI to generate or modify content, it is their sole responsibility to comply with all applicable legislation, including Regulation (EU) 2024/1689 of the European Parliament and of the Council of 13 June 2024 (Artificial Intelligence Act), and with any disclosure or labelling rules of the social media platforms on which the content is published.

Botting, Engagement Farming and Artificial Manipulation. GIMI strictly prohibits any attempt to manipulate engagement metrics or exploit the reward system. Any behaviour aimed at manipulating the system is not allowed. This includes, but is not limited to:

  • Using bots, scripts, click farms, fake accounts, or any automated means to artificially inflate views, likes, shares, or comments on content;
  • Inflating engagement and then deleting posts to hide it, or submitting private, deleted or inaccessible posts;
  • Coordinating with groups or using multiple accounts to repeatedly boost engagement in a non-genuine way solely to increase CC earnings;
  • Copy-pasting, reposting, or spamming identical or low-effort content across multiple campaigns to gain visibility or rewards without providing real creative value.

If a Contributor is found to be engaging in any form of artificial engagement or fraudulent activity, GIMI reserves the right to take immediate action. Such action may include removing or disqualifying the content, permanently banning the Contributor from the Platform, and forfeiting any accumulated CC or rewards. GIMI may audit content and engagement patterns at any time (using both internal monitoring and external analytic tools) to enforce these rules. All decisions regarding fraudulent activity and enforcement are made at GIMI's sole discretion.

Platform Security and Access. Users must not attempt to access areas of the Platform or servers that are not intended for public use. Any attempt to bypass access restrictions, to test the vulnerability of our systems, or to breach any security or authentication measures is prohibited. Similarly, Users are not allowed to tamper with or remove any rights management information, digital watermarking, or security features embedded in the Platform or in any content. Unauthorized collection of User data or campaign information (for example, scraping information without permission) is also strictly forbidden.

Privacy and Data Protection

The User's personal data, or that of their representatives, shall be processed in accordance with GIMI's Privacy and Cookies Policy, which is accessible on the website.

Security Measures

GIMI is committed to maintaining a secure and reliable Platform. We implement a range of security measures to protect our systems and Users. However, no platform is 100% immune to risks. We do not guarantee that the Platform will be free of viruses, malware, or other harmful components at all times. We encourage Users to use up-to-date security software on their devices and to exercise caution when interacting with any online service.

To preserve the integrity and performance of our Services, GIMI may occasionally need to impose temporary restrictions or take proactive measures without prior notice. For example, we may:

  • Temporarily limit or throttle certain activities or access in order to prevent abuse or system overload;
  • Block specific IP addresses or accounts that are detected engaging in suspicious, harmful, or unauthorized activities;
  • Suspend accounts or content that pose security risks or violate these Terms and Conditions;
  • Temporarily disable the Platform for maintenance, updates, or security upgrades (we strive to schedule maintenance during low-usage periods when possible).

These actions are intended to protect our community and infrastructure. We understand that they may be inconvenient, but they are sometimes necessary to ensure the long-term security and viability of GIMI.

Service Availability and Access Restrictions

While we strive to keep GIMI available and fully functional at all times, we may suspend or restrict access to the Platform (in whole or in part) for various reasons. Such cases include:

  • Security or Safety Concerns: we may limit or block access if needed to protect the security of User data, communications, or our systems (for example, in response to a detected attack or critical vulnerability);
  • Maintenance and Upgrades: periodic maintenance, system updates, or improvements may require us to temporarily disable the Platform or disable certain features. We aim to minimize disruption, but emergency fixes or updates may occur without notice;
  • Legal Compliance: changes in laws or regulations, or orders from government authorities, might necessitate restricting access to certain features, Users, or regions to ensure compliance;
  • Detection of Misuse: if we suspect a User or group of Users is engaging in fraud, abuse, unauthorized data scraping, botting, or any activity prohibited by these Terms and Conditions, we may suspend or restrict their access (either temporarily during investigation or permanently);
  • Protecting the Community: any behaviour that threatens the stability of the Platform, the fairness of campaigns, or the well-being of the community can result in access restrictions. This includes activities that could overburden our infrastructure or significantly harm GIMI's reputation.

The Platform relies on third-party services, including social media platforms, performance data providers and payment partners. Features that depend on them, such as performance tracking, scheduling and payouts, may change or become unavailable if those services change, restrict or interrupt access.

GIMI reserves the right to shut down the Platform or disable specific features at our discretion, whether temporarily or permanently, with or without prior notice. We also reserve the right to ban or refuse service to Users whose repeated behaviour is harmful, toxic, or contrary to the spirit of the community and campaign participation. This includes rejecting content contributions from such Contributors or removing them from ongoing and future campaigns.

Termination of Use

We hope to foster a long-term creative community, but GIMI may terminate or restrict access to the Platform and Services whenever it has justified reasons to do so. This includes (but is not limited to) situations involving violation of these Terms and Conditions, suspected fraudulent or illegal activities, or actions that we determine are harmful to the GIMI ecosystem or other Users. Such termination may occur without prior notice. If an account is terminated, Contributors may lose access to any content or credits associated with their account, subject to our data retention policies and the terms of any specific campaign.

Users may stop using the Services and ask us to close their account at any time by contacting support@gimi.co. Contributors should withdraw any available CC above the minimum threshold before closing their account. The section on Brand Deposits, Credits and Refunds continues to apply to a Brand's balance after closure.

Indemnification

To the fullest extent permitted by law, Users agree to indemnify and hold harmless GIMI, along with our officers, directors, employees, partners, affiliates, and agents, from and against any and all claims, liabilities, damages, losses, and expenses (including reasonable attorneys' fees) that arise out of or relate to:

  • The User's access to or use of the Platform and Services;
  • Any content submitted on the Platform (or that is submitted from the User's account), including any intellectual property disputes or allegations that their content infringes or misappropriates the rights of a third party;
  • Any breach or violation of these Terms and Conditions by the User;
  • Violation of any applicable law or regulation in connection with the User's activities on GIMI;
  • Any claim from a third party based on the User's actions, content, or information on the Platform.

Users agree to cooperate with GIMI in good faith in the defence of any such claim. We reserve the right to assume exclusive control of the defence of any matter subject to indemnification by Users (at our own expense), and Users agree not to settle any such matter without our prior written consent.

Disclaimer of Warranties

Users' use of GIMI is at their own risk. The Platform and all Services are provided on an "as is" and "as available" basis. To the maximum extent allowed by applicable law, GIMI disclaims all warranties of any kind, whether express, implied, or statutory, regarding the Platform and Services. This includes, but is not limited to:

  • Implied Warranties: we do not provide any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. In plain terms, we are not making promises that the Platform will meet all Users' needs, work perfectly for any specific purpose, or operate without error;
  • Service Quality and Uptime: GIMI does not guarantee that the Platform will be continuously available, uninterrupted, or error-free at all times. We do not warrant that any specific outcomes or results (for example, a number of submissions for a Brand's campaign, success in a campaign or a certain level of engagement for a Contributor's content) will be achieved through the use of the Platform;
  • Automated Systems: moderation, scoring and performance data rely on automated systems and on data supplied by third parties. We do not warrant that they are free of error.

We make no promises or guarantees about any potential earnings or value Contributors may obtain through the Platform. CC and campaign rewards are provided as described, but they are not guaranteed to have monetary value beyond what is explicitly stated (1 CC = 1 USD for redemption purposes).

Limitation of Liability

Under no circumstances will GIMI, or any of our affiliates, directors, officers, employees, or agents be liable to Users for any indirect, incidental, special, consequential, or punitive damages, or for any loss of profits, revenues, data, goodwill, or other intangible losses arising out of or related to their use of (or inability to use) the Platform or Services. This limitation of liability applies to any claim, whether based in contract, tort (including negligence), strict liability, or any other legal theory, and even if we have been advised of the possibility of such damages. In jurisdictions that do not allow the exclusion or limitation of certain damages, our liability will be limited to the fullest extent permitted by law.

Additionally, to the extent permitted by applicable law, GIMI (and its affiliated parties) shall not be liable for any damages or losses resulting from:

  • Service Interruptions: use of, or inability to use, the Platform, including any delays, interruptions, errors, data corruption, communication failures, or unauthorized access incidents;
  • External Issues: technical failures of external networks or services beyond our control (for example, internet outages, or disruptions in social media platforms or other third-party integrations that GIMI relies on);
  • Third-Party Services: the suspension, malfunction, or misuse of third-party services, hosting infrastructure, payment partners or external APIs that are integrated with or used by the Platform;
  • Malicious Acts: illegitimate actions or misconduct by third parties, including hacking, phishing, denial-of-service attacks, or fraud that may affect the Platform or its Users.

Nothing in these Terms and Conditions shall exclude or limit GIMI's liability for its own gross negligence or wilful misconduct, or any other liability that cannot be excluded under applicable law.

Severability

If any provision of these Terms and Conditions is held to be invalid, illegal, or unenforceable by a court or other authority of competent jurisdiction, that provision shall be modified to the narrowest extent necessary to make it enforceable (and if modification is not possible, that provision shall be deemed severed from these Terms and Conditions). In either case, the remaining provisions of the Terms and Conditions will remain in full force and effect. Our failure to enforce any right or provision of these Terms and Conditions in a given instance shall not constitute a waiver of that right or provision.

Changes and Amendments

GIMI reserves the right to amend, modify, update, or remove, in whole or in part, these Terms and Conditions, at any time. Changes will take effect immediately upon being posted on our website or Platform. It is your responsibility to review these Terms and Conditions periodically for any updates.

If we make significant changes to the Terms and Conditions, we will attempt to notify Users through appropriate channels (for example, via an announcement on the Platform or an email notification). By continuing to access or use GIMI after updated Terms and Conditions have been posted or sent by e-mail, you will be deemed to have accepted the changes. If you do not agree with any modifications to the Terms and Conditions, you must stop using the Platform and Services.

Governing Law and Jurisdiction

This Agreement and any disputes arising from or relating to these Terms and Conditions or your use of the Platform shall be governed by and interpreted in accordance with the laws of Portugal, without regard to conflict-of-law principles. Users and GIMI agree that any such disputes will be subject to the exclusive jurisdiction of the courts located in Lisbon, Portugal, to the fullest extent permitted by applicable law. You agree to submit to the jurisdiction of such courts and waive any objections to the convenience or appropriateness of such venues.

Contact Us

If you have any questions, concerns, or need further clarification about these Terms and Conditions, please feel free to contact us. Our support team can be reached at support@gimi.co. We value your feedback and will do our best to address your inquiries promptly.

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